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Telling your stories with video

Stories with video

Video testimonials allow for an immediate, human connection with your customers. Here are three reasons why video testimonials will help your business stand out:

Credibility: Videos erase the often-invisible barrier between a business and potential customers, nurturing an atmosphere of trust.

Memorable: 90 percent of information your brain absorbs is visual, and that visual information is processed 60,000 times faster than text. When you see the face of a satisfied customer, you create a bond with the company behind that happy face.

Exposure: Companies using video see 41 percent more web traffic from search than those without video.

Brad Fleming, The Alaska 100

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